Lloyd and Seb stood side by side in matching black Vision Wellness tops, in front of a sauna at dusk
A mock up for Seb, from Lloyd

What if we went all in for a year?

You build it. I grow it. Same name on the van, same shirt, split 50/50.

The idea

We'd run it as one business.

A new company called Vision Wellness. Saunas, cold plunges, garden rooms and home gyms. We wouldn't be client and supplier any more, we'd be partners.

Seb

You design and build

Your builds stay the reason people buy. You lead every job and the people on it.

Lloyd

I grow it

Brand, content, ads, website, leads and follow up. My production team comes with me, and I'm on camera next to you.

Together

Half each

Owned 50/50. Profit split 50/50. If it works we both do well, and if it doesn't we both feel it.

Real, 2025Seb cutting timber while Lloyd films him outside a house

Us at your first shoot, September 2025.

Where we've already got to

It's worked once already.

Over £150,000Of work from 4 jobs
53 leadsFrom £424 of lead ads, about £8 each

That was a small budget, one look, and me as your supplier. I think we can do a lot more with everything behind it.

What we've got to work with

This is why it works on camera.

Your builds, shot on 5 November. Most trades can't look like this.

RealSeb smiling with his arms crossed in a home gym
RealA sauna heater in front of a window with autumn trees outside
RealSeb laughing on the bench inside a cedar sauna
RealSeb sat by a pool with his sauna behind him
RealA hand on the sauna stones

The evolution

Your business, one year on.

The work is already brilliant. Online, it doesn't show yet.

TodayThe current Vision Saunas website
2027 mock upA mock up of a new Vision Wellness website
Today2027
NameVision SaunasVision Wellness
What we sellSaunasSaunas, cold plunges, garden rooms, home gyms, full retreats
Who's behind itYouTwo partners and a production team
On cameraYou, one lookBoth of us
WebsiteTemplate siteCustom built, made to get enquiries
EnquiriesYour phoneOne system, followed up for you
Standard saunaAbout £15kFrom £18k + VAT

About £3k more on a standard sauna, before VAT. It's the same build with the same care, and the extra goes straight to the business.

The range

Everything we'd build in someone's garden.

You already build saunas and decks. The rest is close to what you do, so we give it a name and a price.

Real buildSeb by a pool with one of his black timber saunas behind him

Saunas

From £18k

ConceptConcept of a sauna, plunge and shower together in a garden at dusk

The full retreat

Sauna, plunge, deck and shower. From £35k

ConceptConcept of a timber clad cold plunge at dusk

Cold plunges

From £6k

ConceptConcept of a black timber garden room home gym at dusk

Garden rooms and gyms

From £30k

Real buildA timber deck and outdoor bar built by Vision

Decks and outdoor bars

Priced per job

Starting prices before VAT, for us to cost together. Bespoke garden saunas in the UK start around £20k.

How we'd price it

Start from your £7,000 sauna.

Your recent sauna took 15 days and made £7,000 profit. That's about £470 for every day on site, so every other job has to earn the same.

BuildDays on siteProfit we needFrom, before VAT
Sauna15£7,000£18k
Cold plunge5£2,300£6k
Garden room or gym20£9,300£30k
Full retreat25£11,700£35k
Decks and barsPer job£470 a dayPer job

Days and starting prices are my first guess. We'd go through them against your real costs.

The brand

A new mark that's both of us.

Your open eye stays at the top. The sharp cuts come from the Hunt Visuals h. Your orange is one arm, my gold is the other, and they meet at one point.

The Vision Saunas logoYours
The Hunt Visuals hMine
The new Vision Wellness markOurs
Vision Wellness logo in an orange to gold blend
Vision orange YOURS
The blend OURS
Hunt Visuals gold MINE

The upgrade

What your customer sees, start to finish.

Everywhere someone meets the business, it should look as good as what you build.

  1. An Instagram ad for Vision Wellness on a phone
    The new website on a phone
    1

    They see us

    An ad with both of us in it. They tap through to a site that looks like what you build.

  2. Mock upA product page for the full retreat
    2

    They look round

    A proper page for every build, with real prices, so the people who get in touch can afford it.

  3. A quote with a 3D design on a phone
    Mock upA black folder and business cards with the logo
    3

    They get a quote

    The 3D design and the price on their phone, plus a folder you hand over at the visit.

  4. Mock upBlack van with the logo
    Mock upA site board outside a house
    4

    We turn up

    Same van, same shirts, and a board outside that the neighbours walk past for three weeks.

  5. Mock upBlack polo, cap and quarter zip with the logo
    5

    The team looks like a team

    Polo, cap and quarter zip for everyone on site, you and me included.

  6. Mock upA black robe with the logo on a cedar bench
    Mock upA black plaque with the logo on a sauna wall
    6

    The handover

    Their robes on the bench, and a plaque on the wall with our name on it for good.

  7. Vision WellnessFilmed every month, with both of us in it.
    7

    It becomes the next ad

    Every build gets filmed. Their film brings in the next customer.

  8. Mock upAn exhibition stand with a sauna, a plunge and the logo
    8

    Then we get bigger

    A stand at a home show in 2028, if the first year goes how we want it to.

Who does what

You never chase a lead again.

Clear lines, so nobody's carrying it all. Every customer still gets you for the build.

Seb

  • Design and site visits
  • Every build
  • Quality and finish
  • The team on site
  • Suppliers and materials

Both

  • On camera
  • One meeting every Monday
  • Who we hire
  • Prices
  • Any big money call

Lloyd

  • Brand and website
  • Filming and editing
  • Ads and leads
  • First reply and follow up
  • Quotes, invoices and the numbers

The deal

We'd own it half each.

You put in

The craft

Over 15 years on the tools. The Vision name, the mark and your builds so far. You lead every job.

I put in

The growth, and the first six months' costs

All filming, editing and ads on me for six months. About £5,900 of ad spend, plus the production. At Hunt Visuals' price that production would be £15,000 + VAT.

OwnershipA new company, 50/50.
From month 7The business pays for its own marketing, before we split anything.
ProfitSplit 50/50 after all costs.
Check insEnd of March, June and September. If it isn't working, we say so.
If we stopWe stop clean. You keep Vision Saunas and your builds.

The goal

2027, if we really go for it.

I don't want to try a month and see how it goes. I want to give it a proper year.

26Builds
£640kSales, before VAT
2Crews by April
144Reels, 12 a month

Sales we're aiming for, each quarter

Q1Q2Q3Q4
  1. Q1

    Build it

    Company set up. New brand, website and price list. First shoot, ads live.

    3 builds
  2. Q2

    Fill the diary

    Cold plunges launch. First full retreat, filmed start to finish. Second crew starts.

    6 builds
  3. Q3

    Open up the range

    Garden rooms and gyms go live, with both crews busy.

    8 builds
  4. Q4

    Prove it

    You're designing and leading more, on the tools less. We sit down and plan 2028.

    9 builds

The numbers

What it could pay us.

Three versions of the same year. Estimates, not promises.

Steady

£22k

Each, for the year, before tax

Builds
12
Average job
£20k
Sales
£240k
Profit on builds
£84k
Marketing
£22k
Running costs
£18k
Left to split
£44k

Target

£74k

Each, for the year, before tax

Builds
26
Average job
About £25k
Sales
£640k
Profit on builds
£201k
Marketing
£22k
Running costs
£30k
Left to split
£149k

Stretch

£128k

Each, for the year, before tax

Builds
45
Average job
About £26k
Sales
£1.18m
Profit on builds
£366k
Marketing
£40k
Running costs
£70k
Left to split
£256k
Lloyd looking at the camera in a black Vision Wellness top

Why I want this

I want to be in it with you.

I've spent years growing other people's businesses from the outside. I want one I'm properly inside.

I love health and wellness. I love a bespoke build. And they look incredible on camera, which you can't say about most trades.

I've already got a full production team working on client jobs. They'd work on ours too.

And you stop doing it all on your own. You'd have a partner who only gets paid when the business does.

To talk through

What we'd need to work out.

If we really went for it for a year, what could happen?

Have a read. Then let's sit down and pull it apart.